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Retail Realm is the newest and most versatile specialised retail agency in Australia. At Retail Realm, we live and breathe everything retail.


Our dedicated head team consists of retail experts with a wealth of industry experience. Principal and Founder, Ben Tremellen, alongside Director and Partner, Cam Taranto, have over 20 years combined experience specialising in retail leasing. They have collectively worked on some of Australia’s most high-profile retail assets, gaining key experience at global agencies prior to starting their own business, identifying a need for a boutique and specialised retail agency offering in the market.


As Founder and Principal I'm responsible for managing the business. My passion and main strength lies in developing innovative leasing strategies that reflect the vision of my clients.

Through my experience in retail leasing, I have developed a particular focus on the global fashion retail market. I have a keen interest and understanding of the everchanging retail market on a local, national and global level. Through this knowledge I am able to provide my clients with current and trending advice. My specialisations include project leasing, master planning and brokering projects and high street deals for both private and institutional clients. My track record includes brokering deals with high-end fashion labels such as Hermes, through to boutique retailers.

Prior to this role, I worked with two global real estate agencies for over a combined nine years, where I was National Head of Retail Leasing. In this experience I developed my interest and specialism in the Prime CBD markets.


Cam has over nine years' experience in the commercial real-estate and property sector where he has mainly focused on retail leasing. A motivated professional, he is passionate about achieving positives outcomes for his client’s acting for both landlords and tenants.

Cam’s background comes from a fashion retail family where he has grown up in and around family owned brands being Coogie Australia and Politix menswear. Having worked across all sectors of the retail market including Luxury, Hospitality, Service and Fashion Cam has built a strong database of networks locally, nationally and globally, Cams understanding about the broader retail market and up to date retail trends has placed him as a preferred commentary figure within the news and publication sector.

Most recently, Cam headed up the Melbourne CBD retail leasing team at one of the major four International real estate agencies for a number of years.

Cam is an open-minded individual who enjoys a challenge, with strong problem-solving and communication skills which helped him become one of the top Melbourne retail leasing agents.


Retail Realm provides our clients with an unmatched, highly qualified and dedicated retail leasing team, operating Australia wide. With one of the largest and most advanced retail networks between them, Ben and Cam offer a personalised retail service for all of their clients.


  • Retail Leasing / Brokerage
  • Retail Master planning
  • Retail Tenant Representation
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